Banet-Weiser / Spigel Kids Rule!

Nickelodeon and Consumer Citizenship
1. Auflage 2007
ISBN: 978-0-8223-9029-9
Verlag: De Gruyter
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 292 Seiten

Reihe: Console-ing passions: television and cultural power

Sarah Banet-Weiser explores how the cable network Nickelodeon combines an appeal to kids formidable purchasing power with assertions of their political and cultural power.

Autoren/Hrsg.

Banet-Weiser, Sarah

Spigel, Lynn

Fachgebiete

• Geisteswissenschaften Theater- und Filmwissenschaft | Andere Darstellende Künste Filmwissenschaft, Fernsehen, Radio

Inhaltsverzeichnis

List of Illustrations ix

Acknowledgments xi

1. “We, the People of Nickelodeon”: Theorizing Empowerment and Consumer Citizenship 1

2. The Success Story: Nickelodeon and the Cable Industry 38

3. The Nickelodeon Brand: Buying and Selling the Audience 69

4. Girls Rule! Gender, Feminism, and Nickelodeon 104

5. Consuming Race on Nickelodeon 142

6. Is Nick for Kids? Irony, Camp, and Animation in the Nickelodeon Brand 178

Conclusion: Kids Rule: The Nickelodeon Universe 211

Notes 219

Bibliography 245

Index 259

Über Autor(innen)

Sarah Banet-Weiser is Associate Professor in the Annenberg School for Communication at the University of Southern California. She is the author of The Most Beautiful Girl in the World: Beauty Pageants and National Identity and coeditor of Cable Visions: Television Beyond Broadcasting (forthcoming).