Business Cases

2. Auflage 2016
ISBN: 978-0-19-040492-5
Verlag: Oxford University Press, USA

Buch, Englisch, 240 Seiten, Format (B × H): 168 mm x 239 mm, Gewicht: 358 g

What is the business model for low-cost airlines? What can a SWOT analysis teach us about the beer war in South Africa? How does changing labour legislation affect staffing decisions. Business cases 2e is a case study book which is complementary to the Introduction to Business Management product suite (including Multiple Choice Questions for Introduction to Business Management). The cases illustrate how business management theory is applied to local organisations. This holistic
approach exposes students to the important aspects of owning and managing a business, especially in the South African context. Business cases 2e is written for first-year Business Management students who are studying towards a degree or diploma. It may be used to accompany any introductory business
management textbook.

Autoren/Hrsg.

Badenhorst-Weiss, Hannie

Erasmus, Barney

Steenkamp, Rigard

Strydom, Johan

Swanepoel, Elana

de Metz, Nadine

Bester, Petri

Da Silva-Esclana, Natasha

Rudansky-Kloppers, Sharon

Fachgebiete

• Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft Entwicklungsökonomie & Emerging Markets
• Wirtschaftswissenschaften Betriebswirtschaft Management
• Sozialwissenschaften Politikwissenschaft Internationale Beziehungen Entwicklungspolitik, Nord-Süd Beziehungen