Buch, Englisch, 296 Seiten, Format (B × H): 210 mm x 246 mm, Gewicht: 634 g
Reihe: The Planning Shop Series
Buch, Englisch, 296 Seiten, Format (B × H): 210 mm x 246 mm, Gewicht: 634 g
Reihe: The Planning Shop Series
ISBN: 978-1-84112-805-4
Verlag: Capstone
This book is for you if:
- You're currently in the process of starting your own business and want to get things done as efficiently as possible, yet still do them right.
- You want to make certain you take care of all the details of getting a business underway, organize the process, and get some good advice.
- You're going to start a business soon and need a plan on how to go about it.
- You have an idea for a business but don't know where to start.
- You already run a business but would like to improve operations, marketing, and/or take care of essential aspects of growing a company.
- You're a student in an entrepreneurship or small business class and need to launch a complete business in a limited time period.
Six-Week Start Up follows the following topics:
Week 1: Lay the Foundation
(includes identifying personal goals, identifying your strategic position, what are your business values, choosing your company name)
Week 2: Get the Information You Need
(includes contacting industry associations, defining your target market, identifying your competitors and finding suppliers)
Week 3: Cut Through Red Tape
(includes company structure, tax issues, intellectual property, use of sub-contractors and employment law)
Week 4: Take Care of Operations
(includes rent space, home office working, production processes, IT, getting online)
Week 5: Deal With Money Issues
(includes dealing with accountants, credit, bank accounts, financial forecasting)
Week 6: Open Your Doors
(includes developing your marketing plan, the elevator pitch, making sales)
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaft: Sachbuch, Ratgeber
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Selbstständige & Freiberufler
- Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensgründung
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Kleine und Mittlere Unternehmen
Weitere Infos & Material
Who this book is for
About the authors.
How to use this book.
Introduction.
WEEK 1: LAY THE FOUNDATION.
Clarify your business concept.
Create your company identity.
Get organised.
WEEK 2: GET THE INFORMATION YOU NEED.
Learn more about your industry.
Research your target market.
Check out your competition.
Find suppliers.
Consider strategic partners.
Broaden/establish your network.
WEEK 3: CUT THROUGH RED TAPE.
Deal with legal and licensing matters
Build your team and personnel structure.
WEEK 4: TAKE CARE OF OPERATIONS.
Find and secure a location.
Option 1: Rent space.
Option 2: Set up a home office.
Option 3: Set up an ?office? in your vehicle.
Design your work space and production process.
Research and purchase computers and other technology.
Consider how you will distribute your products.
Design procedures for handling administrative tasks.
Deal with insurance.
WEEK 5: DEAL WITH MONEY ISSUES.
Deal with money matters.
Consider financing.
WEEK SIX: OPEN YOUR DOORS.
Develop a marketing plan.
Set up a simple website.
Start making sales!
Hold your grand opening.
Look towards the future.
Index.
Worksheets.
