Buch, Englisch, 138 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 372 g
Managerial Ties in China's B2B Channels
Buch, Englisch, 138 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 372 g
ISBN: 978-1-032-66689-1
Verlag: Taylor & Francis
In this book, managerial ties refer to personal relationships between corporate executives, business partners, and government or regulatory officials. While common in the Chinese business environment, these relationships are gaining recognition and value globally. Drawing on insights from four empirical studies, the authors focus on managerial ties within channel relationships among Chinese firms. The book analyzes how business and political ties affect channel outcomes, highlights the limitations of managerial ties in emerging markets, and identifies conditions or mechanisms that may lead to negative effects.
This work will be valuable to researchers and students of business management and relationship marketing, as well as to business professionals interested in Chinese business practices and multinational companies operating in China.
Zielgruppe
Academic, Postgraduate, Professional Practice & Development, Professional Reference, Undergraduate Advanced, and Undergraduate Core
Autoren/Hrsg.
Fachgebiete
- Sozialwissenschaften Politikwissenschaft Regierungspolitik Wirtschafts- und Finanzpolitik
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmenskultur, Corporate Governance
- Wirtschaftswissenschaften Volkswirtschaftslehre Wirtschaftspolitik, politische Ökonomie
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmenskommunikation
Weitere Infos & Material
1. Introduction 2. Theoretical Foundation and Research Overview of Managerial Ties 3. Negative Effects of Managerial Ties on the Performance of Channel Members 4. Negative Moderating Effect of Managerial Ties on Other Channel Elements 5. Joint Moderating Effects of Macro-environment and Managerial Ties 6. Research Conclusions and Prospects