Wesner Success Made Simple

An Inside Look at Why Amish Businesses Thrive
1. Auflage 2010
ISBN: 978-0-470-59730-9
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten, E-Book

The keys to better business from a thriving group of businessowners-the Amish
Business can be discouraging. According to US Department ofLabor figures, only 44 percent of newly-opened firms will last fouryears. Amish firms, on the other hand, have registered a 95%survival rate over a five-year period. And in many cases, thosebusinesses do remarkably well-as Donald Kraybill writes: "thephrase 'Amish millionaire' is no longer an oxymoron." Success MadeSimple is the first practical book of Amish business successprinciples for the non-Amish reader. The work provides a platformof transferable principles--simple and universal enough to beapplied in the non-Amish world, in a wide variety of business andmanagement settings.
* Learn how to develop profitable and fulfilling enterprises asAmish explain how to build fruitful relationships with customersand employees, prosper by playing to strengths, and create aneffective marketing story
* Includes interviews with over 50 Amish business owners outlinethe role of relationships in business and the importance of the bigpicture-taking in long-term goals, the welfare of others, andpersonal integrity
* Offers ideas on practical application of Amish businesspractices to non-Amish businesses, with bullet summaries at the endof each chapter reviewing the most important take-away points
With a focus on relationship-building and the big picture,Success Made Simple offers business owners everywhere the tools forbetter, smarter, more successful enterprises.

Autoren/Hrsg.

Wesner, Erik

Weitere Mitwirkende

Kraybill, Donald B.

Inhaltsverzeichnis

Foreword (Donald B. Kraybill).
Preface: Unearthing the Secrets.
A Note on Names.
1. Eye to the Horizon: Cultivating a Vision and Thriving ThroughCrisis.
2. Getting Smart: Hands-On Versus the Hallowed Halls.
3. Market-Bound: Excelling at Sales and Marketing.
4. Doing Unto Others: The Crucial Customer Relationship.
5. Choosing Up Sides: Getting the Right People in Place.
6. Fishing Lessons: Empowering Your Most Valuable Asset.
7. Around the Edges: Honing an Efficiency Mentality.
8. The Big Picture: Getting What You Came For.
Conclusion: Barn Raising.
Appendix: Research and Interview Methodology.
Bibliography.
Acknowledgments.
About the Author.
Index.

Über Autor(innen)

Erik Wesner is an independent expert on the Amish and their business practices, and previously spent a decade as a sales manager and record-breaking salesperson at Nashville's Southwestern Company. He divides his time between Lancaster County, Pennsylvania, where he has strong ties to the Amish community, and Poland, the country of his roots. He also writes the popular blog Amish America at amishamerica.com, covering Amish business, culture, and other topics.