E-Book, Englisch, 224 Seiten
ISBN: 978-1-134-53484-5
Verlag: CRC Press
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Fantasy theme analysis, a dramatically-based method of rhetorical criticism, is conducted to critique three of the most important management fashions to have emerged during the 1990s:
* the re-engineering movement promoted by Michael Hammer and James Champy
* the effectiveness movement led by Stephen Covey
* the learning organization movement inspired by Peter Senge and his colleagues.
In addition to its rhetorical and empirical contributions, this book stimulates a much-needed critical dialogue between practitioners and academics on the sources of the underlying appeal of management gurus and management fashions, and their effect upon the quality of management and organizational learning.
Autoren/Hrsg.
Weitere Infos & Material
1. Introduction 2. The Management Guru and Management Fashion Phenomenon 3. Dramatist Rhetorical Cricitcism 4. Michael Hammer, James Champy and the Reengineering Movement 5. Stephen Covey and his Effectiveness Movement 6. Peter Senge and the Learning Organization 7. Discussion 8. Conclusion