Heskett Win from Within

Build Organizational Culture for Competitive Advantage
1. Auflage 2022
ISBN: 978-0-231-55482-4
Verlag: De Gruyter
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch

Win from Within offers a playbook for developing and deploying organizational culture that enables outsized results. It is a groundbreaking demonstration of culture’s role as a foundation for strategic success—and its measurable impact on the bottom line.

Autoren/Hrsg.

Heskett, James

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmenskultur, Corporate Governance
• Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien

Inhaltsverzeichnis

Foreword, by John Kotter
Acknowledgments
Introduction
1. Culture: The Nearly Perfect Competitive Weapon
2. Culture Engages Employees
3. How Culture Drives Performance: Follow the Money
4. Why Some Organizations Engage Employees (and Customers) Better Than Others
5. How Effective Cultures Are Sustained
6. Culture, Engagement, and Work from Anywhere
7. Change the Culture
8. Lead for Competitive Advantage Through Culture
Appendix A. Robust, Culture-Based Balanced
Scorecard Audit
Notes
Index

Über Autor(innen)

James Heskett is UPS Foundation Professor Emeritus at Harvard Business School, where he was previously faculty chair of the MBA program. His many books include Corporate Culture and Performance (1992), with John Kotter, and The Culture Cycle: How to Shape the Unseen Force That Transforms Performance (2012). Heskett has served as a board member for many for-profit and nonprofit organizations and has been a consultant for a range of prominent companies.

John Kotter is Konosuke Matsushita Professor of Leadership Emeritus at the Harvard Business School and executive chairman of Kotter International.