E-Book, Englisch, 192 Seiten, E-Book
Reihe: Kim Klein's Fundraising Series
ISBN: 978-0-7879-7702-3
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: 0 - No protection
Fundraising in Times of Crisis draws on renownedconsultant Kim Klein's more than twenty-five years of fundraisingexperience. This much-needed resource shows troubled groups how toidentify what is really going on and how to assess the damage.Fundraising in Times of Crisis helps executive directors anddevelopment professionals of nonprofit organizations plan for boththe short and long term and explains how to evaluate the success oftheir efforts. Checklists, tips, action steps and a wealth ofexamples walk you through the process of self-assessment and mapout a road to recovery. No matter what your particular crisis--thesudden loss of an executive director, a public scandal, a majordonor attrition, or a daunting increase in the demand forservices--this book will show you how to survive and thrive intough times.
Weitere Infos & Material
Preface.
Acknowledgments.
Introduction: "The Perfect Storm".
1. Cultural Factors That Lead to Crisis.
2. Are You in a Crisis?
3. Immediate Steps for Managing a Crisis.
4. Mission, Message, and Damage Control.
5. Successful Fundraising During and After a Crisis.
6. Designing Your Short-Term Strategy.
7. Fundraising Strategies for the Next Six to Twelve Months.
8. Fundraising Strategies with Long-Term Payoff.
9. Permanent Course Correction.
10. Conquering Tomorrow's Crises Today.
References.
Resources.
Index.
The Author.