E-Book, Englisch, 344 Seiten, eBook
Proceedings of the International Conference in Istanbul, Turkey, 1998
E-Book, Englisch, 344 Seiten, eBook
ISBN: 978-3-7091-7504-0
Verlag: Springer Wien
Format: PDF
Kopierschutz: 1 - PDF Watermark
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
1. Dynamic Marketing Applications Using IT.- ITIMES: a knowledge-based system for the tourism industry.- The use of smart-card technology to develop a destination-based loyalty/affinity scheme for SMEs in tourism and hospitality.- Using Information Technology to access overseas markets.- Measuring tourism managers’ information needs by tracking and analyzing the TourMIS Web site statistics.- 2. Designing Information Systems.- Complex intelligent systems: case study of intelligent tourist agency.- Data access to heterogenous tourism information systems.- Concept of an online regional tourism consulting system.- A modular approach to support GIS functionality in tourism applications.- Designing effective documents for destination information systems.- 3. Using the Internet.- The role of an information concept in relation to destination management.- Assessing the market effectiveness of the World-Wide Web in national tourism offices.- Extranets of national tourism organisations: the internet and planned extranet Web-site of the Danish Tourist Board — compared with existing or planned extranets of Australia, Austria and Norway..- An analysis of the WWW as a direct-response marketing vehicle for small, independent, serviced accommodation in greater Cape Town.- 4. Transformation of the Travel Industry.- Separating the emotion from the fact: the effect of new intermediaries on electronic travel distribution.- Desktop: how culture in an international multi-locational travel organisation affects technology decisions in business process re-engineering.- 5. Re-engineering Management Approaches.- A case study of an on-line auction for the World-Wide Web.- The use of data warehouses and as a basis for strategic decision in tourism.- Agent-based cybermarketing in the tourism industry.- More lessons on business process re-engineering from the tourism and hospitality industries: the case of Alpha flight services.- 6. Enhancing Tourism Intermediaries.- The Imminus travel and tourismintranet.- The electronic management of business travel: an integrated approach.- The dissemination of information by means of travel agency extranets.- A Delphi survey on electronic distribution channels for intermediaries in the tourism industry: the situation in German-speaking countries.- 7. New Horizons for Destination Management Systems.- Creating intelligent destinations for wired customers.- A national destination management system (DMS) based on the examples of Germany and Switzerland.- A comparative examination of the implementation of destination-marketing system strategies: Scotland and Ireland.- Online booking on the net: problems, issues and solutions.- 8. Strategic Management in Tourism.- Virtual enterprises in tourism: folklore and facts: Conceptual challenges for academic research.- Information technologies in tourism: implications for the tourism curriculum.- Knowledge management as a full-grown discipline: a framework for a universal approach to knowledge management.- 9. New IT Uses in Tourism.- Electronic payment and additional utilisation of smart cards in the tourism industry.- Computer-based information technologies and their impact on the marketing of international tourism industry.- An overview of the evolution of electronic distribution of travel and tourism in Australia.- The role of handicraft production and art in tourism and its presentation in the internet.