Buch, Englisch, 252 Seiten, Format (B × H): 189 mm x 246 mm, Gewicht: 495 g
Buch, Englisch, 252 Seiten, Format (B × H): 189 mm x 246 mm, Gewicht: 495 g
ISBN: 978-0-7506-5295-7
Verlag: Routledge
Zielgruppe
HND and undergraduate (level one) students on hotel and hospitality management courses in the UK and internationally.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part one: Structure and characteristics - An overview (Bob Brotherton); Hotels (David Littlejohn); Restaurants (Stephen Ball and Linda Roberts), Contract foodservice (Michael Haywood); Cruise ships (Erwin Losekoort and Alastair Morrison); Part two: Issues - An overview (Bob Brotherton); Managing Diversity (Roy Wood); The impact of information technology (Peter O'Connor and Gabriele Piccoili); Operational dilemmas (Mike Riley); Strategic choices (Frank Go and Adee Athiyaman); Marketing options (Alex Gibson); Developing international managers (Judy Gannon); Finance (Paul Beals and Francis Kwansa); Conclusions: Themes and prospects.